Privacy Policy
Last Updated: December 2025
This privacy policy (“Privacy Policy”) describes how Vivo Now LLC and/or our owners and/or affiliates (collectively “Company,” “our,” “we,” or “us”) collect, use, disclose, and protect information about you provide through the Vivo Now LLC’s website located at vivonow.com. (together, the “Site”).
This Privacy Policy applies only to information that is collected in connection with your use of the Site. It does not apply to any other offerings, products or services.
If you do not want us to collect, use or disclose information about you and your use of the Site as described in this Privacy Policy, then you should not use the Site.
By using the Site, you are accepting the practices set out in this Privacy Policy and our Terms of Use.
If you are a resident of California, please see our California Privacy Notice available here.
About the Site
The Site gathers several types of information from and about users of the Site, including medication information, geographic location and user preferences.
Among other things, this allows the Site to:
- Check the prices of your medication at multiple pharmacies near you;
- Show you comparable prices for your medication using information received from third parties;
- Send you a discount card if requested; and
- Provide coupons for your use at the pharmacy of your choice.
Categories of Information We Collect
The information we collect from or about you allows us to provide our services and helps us personalize and improve your experience on the Site.
You may print or download a discount card to use our service without registering with us or creating an account.
Depending on how you use the Site, we may collect the following categories of information directly from you:
- Information about medications you are seeking to fill (such as medication names and dosage) and your preferred pharmacy.
- Information about your purchase transactions, including purchases using our discount card, including drug name and pharmacy location.
- Geographic location information from you or your device, including your geolocation data, zip code, region, city, street address, time zone, latitude and longitude information.
- User preferences.
- Technical data and related information, such as information about your device, system and application software, peripherals and other data related to your interactions with the Site.
- Metadata and other information associated with or stored on your device.
We may also collect information directly from you outside of the Site if you provide it to us, for example, if you send Customer Service a request or email.
When you use the Site, we automatically collect some categories of information from you, such as information about your use of the Site and technical data about your device.
We may also automatically collect certain technical information relating to you, which your web browser automatically sends whenever you visit a website on the Internet, or which is collected when you use a mobile application.
For example, we use Google Analytics, a web analytics service provided by Google, Inc. (“Google”) to collect information relating to your use of the Site. Google Analytics uses “cookies”.
You can find out more about how Google uses data by visiting “How Google uses information from sites or apps that use our services”, located at https://policies.google.com/technologies/partner-sites.
How We Use the Information We Collect
- Operating the Site, including to provide you the Service features.
- To provide you the information and services you request when you use the Site.
- To customize your experience when you use the Site.
- Improve the Site and other Company products or services.
- Provide account management, patient care, customer service, and engaging in system maintenance.
- Deliver marketing communications.
- Communicate service-related or required notices.
- Detect, prevent, and respond to suspected fraud or violations.
- Perform data analytics.
- Monitor your use of the BIN/PCN/RXGroup/Member ID or other information we provide to you.
When permitted by applicable law, we may also combine information, de-identify information, and use such information for any purpose permitted by law.
How We Share Information We Collect
- Pharmacies and other partners.
- Business partners.
- Advisors or transactional partners.
- Service providers.
Note: All other use case categories exclude text messaging origination opt-in data and consent; this information will not be shared with any third parties.
We and our service providers may share reports on user demographics and traffic patterns that do not identify you.
Information Security
We take reasonable steps to protect your personal information.
Unfortunately, there is always some risk that an unauthorized third party may find a way around our security measures.
Your Choices
You may opt out of receiving marketing emails by using the unsubscribe information or by emailing us at info@vivonow.com.
Information About Minors
The Site is intended for adults only and are not directed to, nor do we knowingly collect information from, individuals under the age of 18.
California Residents
Pursuant to California Civil Code Section 1798.83, California residents may request information via email at info@vivonow.com or by calling +1 877 290 4442.
Links to Other Websites
Our Site may include links to external third-party websites and online services that are not under our control.
Cookies and Similar Tools
We use cookies, web beacons and similar technologies to collect information and improve the Site.
Retention
We will retain your personal information in accordance with our record retention policies and as permitted by applicable law.
Vivo Now LLC Inc
Attn: Privacy Team/Regulatory Compliance
4830 West Kennedy Blvd, Suite 600
Tampa, Florida, 33609
Access from Outside the United States
Personal information may be transferred to, stored in, and processed in the United States.
Changes and Updates
We may make changes to our Privacy Policy from time to time.
Contact Us
If you have any questions, please email info@vivonow.com or call +1 877 290 4442 Monday-Friday 9:00AM – 6:00PM.
Attn: Privacy Team/Regulatory Compliance
Vivo Now LLC
4830 West Kennedy Blvd, Suite 600
Tampa, Florida, 33609
